nvcnlogo-H web-C-150x533

nvcnlogoiphone

Dedicated to Creating the Choice of Independent Living Through Volunteer Caregiving

Neighbors Helping Neighbors

Connecting volunteers to seniors in need.

Member Education & Resources

Helping Caregiver Organizations Become Their Best

How can you help?

NVCN and Texas State University In Service Learning Collaboration

As announced in our Newsletter last spring, NVCN and the TSU  College of Health Professions,  School of Health Administration San Marcos, TX engaged in a collaborative In Service Learning project involving undergraduates and graduates in the Health Services Marketing track. This is the second In Service Learning project between NVCN and TSU, the first project was completed during the 2016 summer session, working with Dr. Cristian Lieneck, Associate Professor. 

Dr. Lenieck worked with Tammy Glenn, Caregivers of Ventura ED and NVCN Board Vice President, and Jim Archer, NVCN Board Secretary. They worked to identify topics and the scope of work for the In Service Learning projects for both the undergraduate and graduate students. Numerous topics were identified and discussed, and settled on two subjects. This first category of subjects for the undergraduate students was to address this question: "Building NVCN Brand Loyalty from Members and non Member VCO’s". There were four teams of students, and each team worked a different topic related to the subject. Each of these topics was intended explore potential areas of improvement in member benefits from NVCN. 

The four topics of investigation were: 

1. National marketing and management the CAREGIVER CANINES Program

2. Marketing the Office Depot initiative to member programs

3. Building an overarching brand and logo for Volunteer Caregiving

4. Uber incentive program for members

The graduate students served as consultants and mentors to the undergraduate students. 

Each project used a variety of methods of discovery, direct contact with programs by email and telephone, surveys, web searches and investigations. For those of you who participated with these students, thank you for your support. Each project met at least three times with Jim and Tammy by teleconference and video-conference. Their final exam was a video-conference final presentation to NVCN. The deliverable was some form of hard copy, ppt, pdf, mpeg. If you wish to receive a copy of any of these, let us know so NVCN can post these in the members section of the website. 

Summary 
While this is a fourth year course in the Health Services Management and Administration curriculum, this class is the first exposure to marketing for most of the students. In general, the recommendations are good, and can be implemented. The CAREGIVER CANINES project interviewed Caregiver Volunteers of Central Jersey and came to a good understanding of the program. The team provided and end to end set of recommendations, some will be used by CVCJ. Their report out is worth the read. The Office Depot was a strong team with a very good leader. They collaborated with NVCN, Office Depot and conducted an opinion survey of the 25 enrolled programs and other non enrolled programs. They made a number of solid recommendations, such as, Simplify sign-up process, Communicate information regarding initiative regularly, Clarify benefits to both NVCN and member organizations, among other points. The Uber team ran into the difficulty of working with Uber. They have a strong proposal but Uber is probably not the best choice for this study as they were  not consistent in their approach to a rewards program. 

Next Steps 
We are entering the Fall Semester, and will be working with a new set of students starting in mid October. We are in process of developing ideas for topics for this new class. If you have a topic you want these students to study, either for your local program or the National, let us know with comments in the Google Group, or contact Jim Archer at jimbigarch@pacbell.net.

 

canine video introsmall                                caregivercanineslogo

Click here for the Canine Caregivers video.

You can also click here to view in Facebook

NVCN has entered into an agreement with Caregiver Volunteers of Central Jersey (CVCJ) to distribute their Trademarked Therapy Dog Program to NVCN affiliate members.

For a small initial and annual fee affiliate members will receive the right to utilize the Caregiver Canines®Trademark as well as training, mentoring, and tips for successfully incorporating the program into existing services.

Caregiver Canines® has been bringing joy and companionship to the Homebound since 2009. And to Volunteer Caregiving Organizations CCP brings new volunteers, new sources of revenue, and new marketing strategies.

"You should consider bringing Caregiver Canines® to your community, you'll be glad you did!"

4 Office Depot OfficeMax Logo Stacked

horizlogo50

National Volunteer Caregiving Network (NVCN) is pleased to introduce an exciting new member discount program through a partnership with Office Depot/OfficeMax.  Companies currently accessing this collaborative national program have experienced an average savings of 20-30% over their prior office product costs.  Here are just some of the many benefits you’ll receive when you sign up for this program.

Office Depot/OfficeMax Program Benefits

  • Up to 80% off Manufacturer’s Suggested List Price.
  • A core list of 670+ frequently ordered, deeply discounted products.
  • Free, next-day delivery on orders over $50, depending on your location.
  • Access to the award winning Business Services Division website for placement of orders, online catalog, stock availability, order history, product returns, and usage reports.
  • The support of a local account manager who is responsible for total customer satisfaction.
  • In addition to office supplies, you’ll also receive discounts on office furniture, print/copy services, custom business forms, stationery supplies, promotional products, lunchroom provisions, and janitorial supplies.
  • A discount program to extend to all of your employees.
  • The Office Depot team will provide your company with on-going creative and innovative procurement solutions by identifying preferred product and process improvement opportunities.

How does it work?

6 Shopping Cart Image

Shop in the store: Print your own NVCN Store Purchasing Card or link your favorite business or personal credit card to the special pricing.The SPC is linked to the special pricing. You can take it with you to any store in the country and present it at the register at the time of checkout. Your special pricing will be applied and then you can pay with cash, check, or credit card.

7 Mouse Image

Shop Online:Create an online account by linking your favorite business or personal credit card to the special pricing or register for an invoice billing account.Receive new account information (subject to credit approval) and have the option to request a Store Purchasing Card that invoices your company for all purchases made in the store.

NVCN is very pleased to make this program available to our members. In addition to saving you money, supporting this program drives an essential stream of support to NVCN.

Members can register for this program at the “Register” button. 

8 Register Image

OUR SPONSORS

  • McCoys
  • Seton Medical Center - Hays
  • Ride Scheduler
  • Hope Hospice
  • Assisted Rides

Site Map Update

nvcnlogoWe're updating ourSite Map.

Click here to update your FREE listing.

Volunteer Caregiving 
Try it, You'll Like It!

nvcn volunteer video

Volunteer Caregiver

Orientation Training

Training is available here for our members -Click Here.

Membership Benefits

If you are a service provider NVCN benefits include:

  • Consultants, offering tremendous savings for your NPO
  • Education/Training solutions for problems facing your organization
  • Network of colleagues offering encouragement and inspiration
  • Professional Development to build your community career
  • Discounts on products to help you be the best of the best
  • Click to view an index of members-only documents

May 2016 Newsletter

In this Issue:
  • Crowdfunding: A Powerful Tool in Your Project Fundraising Toolbox
  • Did you know?
  • NVCN & SCA Conference Details
  • Renew Your Membership
View this email in your browser

National Volunteer Caregiving Network

May 15, 2016

Crowdfunding: A Powerful Tool in Your
Project Fundraising Toolbox

 

Crowdfunding: A Powerful Tool in Your Project Fundraising Toolbox

By: Jennifer Waggener

These days, when more nonprofits are competing for fewer dollars from a shrinking pool of resources, the pressure is on to explore creative ways to raise funds. Technology offers one solution through crowdfunding, which has been steadily gaining in popularity among a myriad of social causes.

Crowdfunding is a means of raising money by appealing to a large pool of prospective donors in a short amount of time using a variety of social media tools. By extension, an effective crowdfunding campaign doubles as an effective brand and awareness initiative. These campaigns are most successful when they are focused on a specific project or initiative that potential donors can understand and get excited about supporting.

In October of 2015, Faith in Action of the Greater Kanawha Valley (FIAGKV), a small, two-year old volunteer caregiving program in Charleston, WV, decided to organize a ‘Secret Santas for Our Seniors’ initiative. We identified 43 of our senior care receivers whose circumstances – no family, little social connectivity, low income, illness or disability – meant they were unlikely to experience much joy over the Christmas holidays. Then we proceeded to work to give them a holiday to remember.

First, we put the word out about our idea to our volunteers and supporters via social media. After getting immediate positive feedback and offers of help, we decided to launch the project with gusto. In addition to letting folks “adopt” a senior and purchasing person-specific gifts, our plan also included providing a gift bag full of food items and a stocking full of personal items for each recipient. In order to make that part of the project happen, we needed funds.
That’s when we embarked on our first ever crowdfunding campaign.

There are a multitude of crowdfunding platforms out there, many designed specifically to serve the nonprofit sector. They are easy to find. A simple Google search for “best crowdfunding platforms for nonprofits” will yield dozens of links to articles that help you identify resources and compare features and benefits. All of the platforms have their own fee structures: some charge a flat rate, others take a percentage of the funds raised. It is important to do your homework and identify the platform right for you and your cause.

We did our research and opted to work with StartSomeGood because their mission and methods met our needs. Their hands on approach, constant coaching and support, and impressive community of every day “philanthropists” served us well as novices to the crowdfunding landscape. They were there every step of the way, offering expert guidance and support.

StartSomeGood works on a unique “all or nothing tipping point” model. You set the minimum you need to raise for your project to happen – your “tipping point” – and you must meet that goal to get funded. If you are successful in reaching your tipping point, StartSomeGood takes a small percentage of the funds raised.

We set our tipping point at $1,500 and our “ultimate” goal at $2,500. Then we built our page in support of our project, beginning with a cheesy little video designed to grab the viewer’s attention. On the page, we introduced our organization, laid out our idea, and told stories of a few of the seniors who would benefit from this project.
And incentives! Let’s talk incentives. Offering gifts for donation levels is a critical piece of the crowdfunding puzzle. They don’t have to be anything crazy or expensive, but they do need to be meaningful. This was one area where the StartSomeGood team helped tremendously with some creative thinking. Our incentives included:

  • $10 donation – a personal thank you note
  • $25 donation – a personal Christmas card from the FIAGKV team
  • $55 donation – a personal Christmas card and a photo demonstrating the impact your gift made
  • $100 donation – all of the above, plus website and social media acknowledgment
  • $200 donation – all of the above, plus two tickets to ‘Sweet Charity’ – our signature fundraising event

Once all of the pieces were in place, it was time to select a target end date and LAUNCH!

We promoted our campaign multiple times across all of our social media properties to our combined network of 650+ fans. We asked all of our friends, family, advocates, partners, and volunteers to share the news to their networks, which increased our social media reach exponentially. We trumpeted our efforts in heavy rotation on our website.  We sent out a special edition of our e-newsletter. We wrote frequent updates on the official StartSomeGood page to promote our cause to their wide social network.

Our campaign kicked off on October 27th. By December 4th, we had exceeded our tipping point and hit our ultimate goal of $2,500, thanks to 34 unique donors - many of whom were new to us, from all across the country – making contributions ranging from $10 to $200 each.

Watching the donations come in and having the privilege of acknowledging each one personally was truly an amazing experience.

Fulfilling our project goal and ensuring 43 seniors had a very special Christmas, personally delivered by volunteer elves?

Well…that was priceless.

About the Author:
Jennifer Waggener is the Executive Director of Faith in Action of the Greater Kanawha Valley and a big believer in the power of social media to do good in the world. She is also heading up a movement to expand the FIAGKV ‘Secret Santas for Our Seniors’ project into a community-wide program initiative in collaboration with several other area nonprofits who serve seniors. You can view FIAGKV’s StartSomeGood crowdfunding campaign for ‘Secret Santas for Our Seniors’ by clicking HERE.
 
 
Did You Know?

Caregiver Canines® Visiting Therapy Dog Program partnered with NVCN last year to share our program with all NVCN’s affiliates.  Caregiver Canines and its parent program, Caregiver Volunteers of Central Jersey, are based in Ocean County, NJ.  Our unique program brings certified therapy dogs to visit seniors in their private homes.  This one on one visit allows for a strong bond to form between the senior, the dog and the dog’s handler.  Our Caregiver Canines® help ease the loneliness and depression that so many of our receivers experience on a daily basis.  We are excited to announce that we now partnered with Share Care Faith in Action in Bethlehem, PA; Faith in Action in Medina, OH and Williamsburg Faith in Action in Williamsburg, VA.  If you would like to learn more about our program please contact Danielle Maley atThis email address is being protected from spambots. You need JavaScript enabled to view it. or 732-505-2273 ext. 202.
 

Connect, Collaborate, Celebrate! Have You Registered for Our Conference?


We are hosting a national conference, Connect, Collaborate, Celebrate, in collaboration with the Shepherd's Centers of America! The conference will be held October 25 through 27, 2016 at theEmbassy Suites at the Plaza hotel in Kansas City, Missouri
 
This national conference brings together professionals with different perspectives, different areas of expertise, and different backgrounds together for one purpose: to learn and share the latest and greatest ideas to improve the quality of life for older adults.

The deadline for early registration has been extended! You now have until June 15, 2016 for early registration.
Register Now!
 
Have you renewed your membership yet?

Exciting things are coming from NVCN in 2016! If your 2015 NVCN membership has expired, please be sure to renew membership. You can renew now by clicking the PayPal button below. If you have questions about your invoice or membership expiration date, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or 210.865.9805. 
 

Preview Image
 
Twitter
Facebook
Website
 
Copyright © 2016 National Volunteer Caregiving Network, All rights reserved. 
You are receiving this email because you opted in. 

Our mailing address is: 

National Volunteer Caregiving Network
PO Box 7271
Round RockTX 78683

Add us to your address book

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list 

Email Marketing Powered by MailChimp